Print media remains a force to be dealt with, albeit, a smaller force

More and more, people are getting their daily news fix online. This is common knowledge, I'm sure you'll agree. Let's not discount printed news altogether now. It remains a news source force to be reckoned with as it's decrease in popularity slowly progresses. In fact, recent research has found that multitudes still read print news. And they do so frequently. Read the article, it is very interesting. It's called "Measurement: Newspaper Readers or Circulation?" by Jack Loechner. I found it on mediapostblogs, www.mediapost.com/publications.